Pitching 101 from a first timer at #CommsCampScotland

By Ella Gorman

At commscamp, the agenda is set on the day – meaning that the brains in the room decide what is discussed. It’s a refreshing way to share ideas that really matter, not predetermined which was a new concept for me at my first CommsCamp last year. I’d never been to an unconference before and had no clue what to expect, but to pitch an idea? Well, let me tell you about it…

The organisers ask the room for pitches and a queue quickly formed. Pitches on X and alternative social media channels, how organisations use AI and how to professionally say no to communications asks caught my attention. Wasn’t too far from some of the thoughts I had myself!

Before I knew it, I had stood up and pitched my own idea (after heeing and hawing about if it was silly or not). I received some head nods to the pitch and my worries eased.

My advice? Don’t let the expertise in the room throw you. Dig deep, feel your burning questions and ideas come from within and shout about it! I did my first ever commscamp pitch on new professionals in the communications sector, wanting tips, hints and tricks for other ‘baby comms’ out there looking for their place. 

Was it a little daunting? Yes, but was it rewarding hosting my session and having fantastic expertise and invaluable advice for my questions? Absolutely! 

No matter if it’s your first time or you’re back again as an experienced CommsCamper, if you have an idea to pitch then don’t hold back – most likely someone in the room has your answer or some great discussion for it (or perhaps even the same idea). 

Take it from me, there’s absolutely nothing to lose and all to gain from insight from others in the room.

If you have an idea but need any additional support with formulating your pitch or support to run your pitch on the day, get in contact with your friendly organising team. We are happy to support anyone who may be a bit nervous about pitching for the first time. If that’s you, email us at commscampscotland@gmail.com

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